Estimated reading time: 4 minute(s)
Since the Spring of 2015, the Prosper Women Entrepreneurs (PWE) Startup Accelerator has invested in women-led startups from across the globe with a focus on technology, healthcare technology, and consumer products. Entrepreneurs entered the four total cohorts to-date (two per year) with diverse needs and expectations, but they exit the accelerator with some common takeaways, lessons learned and advice for prospective PWE companies. We checked in with seven PWE grads on the most valuable lesson learned in the accelerator, advice they would give potential applicants and how they experienced St. Louis as a community during their participation.
Note: Applications close today, October 21, for the Spring 2017 cohort–apply today!
Craft Strong Messaging
The Midwest hospitality I was exposed to was warm, welcoming and motivating. I was introduced to a new community culture that I didn’t know existed in this area. The people of St. Louis and PWE were very hospitable, and I was fortunate to be introduced to nearly 50 potential investors–truly a robust group.
– Jaye Connolly-Labelle, President and CEO of RippleNami
Work on Your Company–Distraction free!
Of course, it was tough being in St. Louis (being from Romania) and having a team back home, but you are truly participating to WORK on your company. You have an opportunity to stand out (in STL) to be unique…people will be transparent and discuss specifics to help you succeed.
– Alexandra Anghel, CTO of Appticles
Build on What You Have
St. Louis is a great community. The location and market was a big part of the reason we chose to participate in PWE. We received valuable introductions, which helped our company and pipeline grow. PWE helped us hone in on our target customer and buyer. That strategic focus was very beneficial to us.
– Amanda Greenberg, Co-founder and CEO of Baloonr
Expose Yourself to Success
This is a transformative experience. If you are unsure if you have an investable business model, start the application. You learn from the application; and you don’t know what you’re missing if you don’t apply.
– Pam Cooper, CEO of Boosterville
Leverage the Power of Being a Woman CEO
I was told multiple times before doing the program that if I wanted to succeed I needed to hire a white Caucasian male to run the company. PWE not only helped with the hard business decisions, they also ensured me that I was making the right choices for my company.
– Alexandra “Sasha” Goodwin, CEO of Janus Choice
Prepare a Solid Pitch
– Aarti Parikh, Co-Founder/CEO of Kitereaders
Improve Your Leadership and Communication Style
This is CEO school. Just like parenting, where there is no school, there is also no formal process to learn to be a CEO. PWE’s accelerator is a unique environment to learn how to be a better CEO from others who have succeeded in the role, especially women.
I’ve been impressed with the caliber of support from the St. Louis community. I had never been to St. Louis before and have enjoyed getting to learn the St. Louis startup ecosystem/culture.
– Mary-Pierre Waiss, Cofounder/CEO of PIA Medical
Applications close today, October 21, for the Spring 2017 cohort–apply today!