ITEN Appoints New Executive Director, Mary Louise Helbig

After a 3-month search, the ITEN Board of Directors announces a new Executive Director today.

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The ITEN Board of Directors has appointed Mary Louise Helbig the new Executive Director of the not for profit organization, effective immediately.

Mary Louise Helbig has been deeply involved with ITEN since 2014 as an EIR, working hands-on with many entrepreneurs and in ITEN’s Corporate Innovation Program (CIP). Many startups have benefitted from her guidance and intervention and Mary Louise also works closely with one of ITEN’s CIP partners.

On taking the role, she said, “I am honored to take on this role at a very exciting time for ITEN. The needs of entrepreneurs have evolved, and we are developing more rigorous programs that support them through the commercialization process – from concept to market entry. Additionally, building upon the success of CIP, we are committed to increasing opportunities for collaboration between our entrepreneur community and corporate partners to facilitate innovation.”

Extensive Experience

Helbig has over 25 years experience working in executive marketing, product development, and business development roles for start-ups and companies with high growth initiatives in the technology, financial health, and education sectors.

She is the former President of Virtual Nerd, an EdTech startup that received national and industry awards for product design, and was CEO of HealthyMe, a Health Tech company. She has also held executive management positions in major corporations, including strategic planning for American Express Incentive Services and redesigning the high speed internet installation program at Charter Communications.

Executive Search

Jim Brasunas, ITEN Board member and Interim Executive Director said, that after an extensive search, the Board determined the strongest candidate was among ITEN’s group of experienced Entrepreneurs-in-Residence (EIRs).

“Our search turned up many excellent candidates, but at the end of the day we realized we had the strongest candidate already in our organization and someone very engaged with the St. Louis ecosystem. Mary Louise’s experience spans entrepreneurial and corporate executive leadership, and combined with her exceptional people skills, she is the ideal leader for ITEN. We are excited to have her at the helm as we take the organization to the next level.”